Job Overview
The Nigerian Mineral Exchange (NME) is a groundbreaking platform designed to connect, grow, and empower the Nigerian mining industry. NME serves as the central hub for mining companies, equipment providers, service professionals, and investors, fostering collaboration and driving sustainable growth.
To strengthen stakeholder relationships and amplify engagement, NME seeks a passionate and proactive Community Manager to cultivate and nurture our growing community. Reporting to the Head of Marketing, this role will act as the voice of NME, building trust, fostering dialogue, and creating meaningful connections with industry stakeholders across digital and offline channels.
The Community Manager will drive engagement strategies that align with NME’s mission, ensuring our community feels valued, informed, and empowered to participate in the growth of Nigeria’s mining sector.
Key Responsibilities
- Develop and execute a community engagement strategy to grow NME’s online and offline presence, fostering loyalty and active participation among stakeholders.
- Create engaging, platform-specific content (posts, polls, videos, newsletters) that educates, informs, and inspires the mining industry audience.
- Monitor community sentiment, addressing feedback, resolving conflicts, and escalating issues to maintain a positive brand reputation.
- Organize and promote virtual and in-person events (webinars, workshops, networking sessions) to deepen stakeholder relationships and industry collaboration.
- Collaborate with the marketing and content teams to align community messaging with broader brand campaigns and initiatives.
- Track and analyze community engagement metrics (growth, reach, sentiment, conversion) to refine strategies and report on ROI.
- Identify and nurture relationships with key industry advocates, influencers, and partners to expand NME’s community reach.
- Build and maintain a community content calendar, ensuring consistent communication and alignment with industry trends or events.
- Stay updated on community management best practices, platform updates, and mining sector developments to ensure relevance and innovation.
Key Qualifications
- Bachelor’s degree in Communications, Marketing, Public Relations, or a related field.
- 4-6 years of experience in community management, preferably in B2B, mining, tech, or industrial sectors.
- Proven success in growing and managing online communities, with examples of engagement-driven campaigns or initiatives.
- Exceptional interpersonal and communication skills, with the ability to empathize, negotiate, and build rapport with diverse audiences.
- Analytical mindset with proficiency in social listening tools and metrics-driven decision-making.
- Managing partnerships with stakeholders or influencers.
- Certifications in community management (e.g., Hootsuite Social Marketing, Facebook Community Manager) are a plus.
- Knowledge of the mining industry or willingness to learn its dynamics, challenges, and key players.